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YGM “YOU GET MORE” Blog

Set & Achieve Your Sponsorship Goals

Set & Achieve Your Sponsorship Goals

It’s January, and one thing is certain. Your emails and social feeds are filled with information and suggestions regarding goals.It’s a new year, and it’s only natural to think about your hopes and plans for the year. We do it every year in the chamber world. Budgets...

TRC Talks: A Year In Review

TRC Talks: A Year In Review

As we work with chambers across the country, one of the things we tell chamber professionals is to try new things. Do not be tied to the way you have always done things. “It’s been a full year at ‘TRC Talks’ now,” says Jason E. Ebey, IOM, CEO and Principal Consultant...

A Secret Shopper Tells All

A Secret Shopper Tells All

As chamber professionals, you are in your member business establishments routinely. But have you ever wondered what impressions those businesses make on their customers when the employees don’t know those customers personally? Our November ‘TRC Talks’ guest, Alysia A....

How Will the Facebook Name Change Affect You?

How Will the Facebook Name Change Affect You?

As Facebook is moving to Meta, we all are wondering how this affects us and our chambers and our member businesses. This will obviously be an evolving process, but for now, we have created the below document to help you, as chamber professionals, share information...

How Sweet Are Your Sponsorships?

How Sweet Are Your Sponsorships?

As soon as October hits our calendars, it seems like everyone begins the discussions of pumpkin spice and sweaters. While the season of changing colors is my favorite time of year, thoughts of falling leaves and crackling fires quickly fade to the sound of four...

Make ‘Support Your Local Chamber Day’ Work for You

Make ‘Support Your Local Chamber Day’ Work for You

Sometimes the best way to encourage support of your chamber or organization is not to encourage support of the organization itself but of its members. That’s the idea one chamber takes each year for Support Your Local Chamber Day. The Greater Vidalia Chamber of...

Continue Providing Covid-19 Leadership

Continue Providing Covid-19 Leadership

None of us could have imagined when the Covid-19 pandemic began that we would still be dealing with the challenges of it today. But that is the reality of the situation for you and your members, both as business owners/leaders and as individuals. And now is the time...

Sponsorship Psychology

Sponsorship Psychology

(This blog originally appeared on the IOM website as a guest blog. Jason E. Ebey, IOM, serves on the Institute Faculty.) How you think about your businesses and their life cycles can make a difference in their responses to you when you speak with them about...

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