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YGM “YOU GET MORE” Blog

What We Learned from the Unexpected

What We Learned from the Unexpected

As we look to the new year (with great relief to let 2020 go and great hope for 2021), we know that we cannot fully prepare for the new without pausing to take stock of the old. Without a doubt, 2020 was the Year of the Unexpected. I doubt any of us will talk in […]

Approach this holiday season with new perspective

Approach this holiday season with new perspective

Did you put your Christmas decorations up the day after Halloween? It seems like a lot of people are ignoring their usual holiday traditions this year and jumping into Christmas because that season just tends to lend itself to joy. And if 2020 is in need of anything, it is joy. As we work with […]

Is it 2021 yet? Tips for getting the next year in order

Is it 2021 yet? Tips for getting the next year in order

This year has brought uncertainty and discomfort to communities and individuals on a mass scale, to which few of us have seen firsthand in our lifetimes. It left everyone scrambling to determine how to continue onward in different ways, to find ways to make 2020 productive, bearable. And now, we are all looking to 2021 […]

60 Sponsorship Ideas in 60 Minutes

YGM recently sponsored one of our favorite workshops – ACCE’s 60 Sponsorship Ideas in 60 Minutes. This is our fourth year to sponsor this workshop, though this was the first time the workshop was conducted entirely online. We were delighted with how well the workshop went and with the interaction with the participants. If you […]

Improve Your TRC Communications

Are you planning your fall Total Resource Campaign (TRC) now? One of the first things on your timeline is most assuredly to promote it to your members and community. In the YGM TRC world, you know that all communications and promotions should be centered around your members. If the focus is put on how involvement […]

Tend to your sponsorship garden

Spring is beginning, and I love to see the flowers beginning to bloom. This spring has been anything but usual, but we have seen people out tending to their gardens. In fact, we have seen a few more flowers and gardens popping up around the neighborhood. I think people are finding the calming effect of […]

Can your Chamber use a Cash Mob?

You know what a Flash Mob is, but have you heard of a Cash Mob? Have you participated in one? Does your chamber sponsor them? Cash Mobs are similar to Flash Mobs in that groups of people show up unexpectedly in one place for a similar and specific purpose. They are designed to give a […]

What Is So Great About a TRC?

As you can imagine, I could talk about Total Resource Campaigns (TRCs) until ‘the cows come home,’ as the old adage goes. I could tell you about how TRCs focus on sponsorships, are led by volunteers from the business community, and invite businesses from across your community – both large and small – to participate […]

Sponsorships in a Time of Uncertainty

You had your 2020 calendar all set and were excited about the plans you had in place. And then the world turned upside down, and now you’re trying to determine how to plan the remainder of the year. But it’s really challenging to plan when none of us has a good grasp of what the […]

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