Professional development
YGM CEO & Principal Consultant, Jason E. Ebey, IOM, leads professional development seminars around the country, both in person and in a virtual environment. If you are interested in a seminar with Jason (one of the ones listed below or one which could answer questions you and your chamber are having), please contact us via the contact form.
Dynamic Networking Programs: More than Just Business After Hours
Are you, as a chamber professional, taking advantage of the opportunity to change portions of your chamber programming? Many chambers would agree that pre-COVID-19, their networking events were bland and stale. With pent-up demand for in-person events, now is the time to plan dynamic networking...
Finding Hidden Money: Into the Weeds
After attending the "Finding Hidden Money" plenary session, chamber professionals may have questions about the details and specifics of establishing and monetizing a group. This session provides both technical information and the additional theoretical information needed to begin pricing group...
Finding Hidden Money
For years, chambers have attempted to capitalize on the ever-changing nuances of social media and have strategized how to use those platforms for financial gain, both for the chamber and its members. As chambers apply proven chamber of commerce principles to their present on Facebook, they will be...
Small Chamber, Big impact
No matter what has been said before, the truth remains that small chambers are extraordinarily different than large chambers. This interactive session uses real, tactical examples to assist staff professionals of small chambers. in identifying opportunities to create organizational relevancy,...
Develop Strategic Sponsorships
If the pandemic year has taught us anything, it is that we both need a plan and the ability to execute that plan in a flexible manner. Does your chamber plan for sponsorship success? If you aren't reviewing your sponsorships and your strategic plan together every year, you're missing an...
Creating Sponsorships Your Members Will Compete Over
As things in the business world continue to be tenuous, there is greater competition for your sponsors' dollars. One of the best ways to lure them to your chamber is to make sure you have the best sponsor recognition program around. Not only do sponsors want the benefits they have always been...
Making Your Golf Tournament Above Par
In a time when many in-person gatherings are limited and regulated, golf tournaments are finding a renewed interest and demand. Use this opportunity to position your chamber's golf outing as the "don't miss" networking event in your community. You can also increase your sponsorships dramatically...
Total Resource Campaigns: What Are They?
Total Resource Campaigns (TRCs) can increase a chamber's non-dues revenue by 200-800% in the first year. From leadership and program development to financial resources and volunteer involvement, a TRC can be the recipe for your success. Learn how these programs can breathe new life into a...
Expect the Unexpected: A Chamber Programming Reality Check
In a matter of a few days, the chamber model of programming, events, and sponsorships went out the window. COVID-19 has provided chamber executives the opportunity to strategically review resource alignment and to prepare for post-COVID-19 sponsorships. Chamber professionals have the freedom to...
60 Sponsorship Ideas in 60 Minutes
YGM has sponsored and moderated this ACCE session for years, and we love to hear the new and innovative ideas provided by chamber professionals around the country. This session invites chamber professionals to share their own sponsorship success stories, focusing on revenue generation, engagement,...
Engaging Volunteers: You Get More When You Give More
Volunteers and your engagement with them will determine the success of your chamber. Volunteer motivation and engagement cannot be limited to a single - or even multiple - checklists. Learn how to determine what motivates your volunteers and how to create incentives that work alongside their...
Why Sponsor? The Dynamics of Chamber Fundraising
Get up to speed on chamber fundraising efforts including how to solicit sponsorships effectively and chamber fundraising campaigns. Participants also have the opportunity to hear from their peers as to what is working best for them. This seminar was given most notably at the 2015 CACCE AMC.
Sponsorships & Social Distancing: How to Repackage Benefits in the Age of COVID-19
STOP... Do not move all of your programming cancelled by COVID-19 to the end of 2020. Your chamber can still provide value to current sponsors and identify unique opportunities for new sponsorships for the remainder of the year. A strategic review of your schedule and the financial impacts to the...
Get Started on your
Total Resource Campaign!
Sign your chamber up today and get step-by-step training on Total Resource Campaigns, online resources, and volunteer coaching backed by years of experience.